Happy last day of March! To be honest, I'm not entirely sure how we got here 🥴 I'm definitely ready for a beautiful spring and a warm summer, but the fact that tomorrow is April 1st just doesn't seem like reality to me!
In any case... time moves on and more great DevRel resources keep getting created. This week's links are great for anyone looking to move jobs, create more content, or ensure their community members' personal information stays private. In other words... you're sure to find something that's relevant for you!
DevRel Weekly Patreon
p.s. If you're a cat person, you may appreciate this recent meme.
Developer Marketing vs. Developer Advocacy
Developer Marketing is about understanding and attracting developers to your product/API/platform; Developer Advocacy is about educating those developers about what they can do with it!
Three Keys to Success
-Your business goals
-Your member’s needs
-Your community's unique offerings
The key to a community’s success is how well these three aspects are in sync with each other.
Define Things First
Define the why of your community before you think of what & how.
Community Strategy and Alignment
Looking for clarity on your new community strategy? According to Richard Millington there are 4 different categories of community strategies. Once you've chosen the strategic direction, you can find the community model that will work best for your goals.
We often think about user privacy in terms of GDPR or protecting our community members from sales outreach before they're ready. However, Mykola Bilokonsky took the time to write up the difference between collecting data that is actually useful versus collecting data simply because we can. Does the data you're collecting align with the goals that you have as a team? Also, can it be used against your community by bad actors? Check out the discussion.
Making the most of the Content we've Created
We've been saying "content is king" for years now, but what does that actually mean, and how do we make the most of the content we've created? Two articles stood out to me this week:
- The Value of Recursive Content by PJ Hagerty - This post digs into how we can use one piece of content as a springboard to create more.
- How to Create more Effective Developer Content by Ricardo Ferreira - Learn how to create more effective content that can reach a larger audience.
For the Newbies
Whether you're looking for your first DevRel job and intimidated by the interviewing process or just trying to get started with your first role, there are two articles from this past week that are sure to help!
- Winning DevRel Interviews by Jason Koo is full of all sorts of tips, from research to do in advance to questions to ask during the interview to make sure this is the place for you, and more.
- Rizèl Scarlett wrote up Tips to Succeed in your First DevRel Job after completing her first 6 months as a Developer Advocate. The advice she's documented (which she said she would have given herself if she could go back in time) is spot on!
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DevRel Podcasts and Videos
- After Pulse: Grab the Mic with Jason Hand and PJ Hagerty - Community Pulse
- AWS Hero to Sr. Developer Advocate in Africa with Veliswa Boya - Jon Myer Podcast (video)
- Developer Advocacy and Fostering Community with Brian Rinaldi - Virtual Coffee Podcast
- Growth, Acquisition and Plan on a Page with Elizabeth Kinsey - Peers over Beers
If you’re still looking for a conference or meetup to attend, check out this collection!
As a Developer Advocate at Render, you'll create and implement advocacy strategies that cultivate a growing and engaged developer community around the Render platform. You'll inspire developers and teams to build better products faster through innovative applications that leverage Render's ever-expanding feature set. You'll write code, publish blog posts, engage in technical discussions, and help identify developer needs typically underserved by traditional Platform-as-a-Service cloud solutions.
Raycast makes work frictionless. We're looking for our first Developer Advocate to grow, inspire and empower our community of 4k+ developers. Our community is at the center of our strategy. Developers have built more than 250 extensions with our Extensions API. You'll start hands-on and tackle our most pressing issues. Later, you'll build and lead our Developer Relations team as we grow to support our community even more.
Developer Relations Jobs
My how this field is growing! Just take a look at how many job openings there are. Our Job Collection has over 600 openings from just the last few months!