Welcome! π
For the past few weeks, I've been deep in the weeds of strategic planning and data wrangling for my day job, and logistics and organizational planning for my Burning Man camp. It's led to some interesting conversations about the similarities between communities of any type, and strengthened my belief that Developer Relations is, at its core, community building for a technical audience.
While I know many people have very divisive opinions about Burning Man (most people tend to either love it or hate it π ), the fact that a city of 70,000+ people can come together for a single week in the middle of a desert and create a welcoming, inclusive, supportive environment always seems like a small miracle to me. Now that I'm co-leading a camp, I know that it takes a lot of work alongside that miracle π but there's something special about being able to return to the same place year after year and know that no matter what has happened in your past year, the community will always be there.
Here's to finding (and creating) communities like this wherever we go!
Best,
Mary (Twitter, Bluesky)
DevRel Weekly Patreon
p.s. If you're looking for community engagement benchmarks, you might be in luck! David Spinks pointed me in the direction of a new Community Benchmark Report that was released 2 weeks ago. I'll be digging into it soon and look forward to hearing what you think as well!
Tidbits π
The difference between welcoming and onboarding
People want to be welcomed, not onboarded.
Onboarding is for ships and airplanes. Itβs orderly. Itβs transactional. Itβs optimized.
Welcoming is for communities. Itβs personal. Itβs messy. It makes them feel included.
Welcome members, one-on-one, for as long as possible.
Learn the good, the bad, and the ugly
Don't try to remove negative comments about your company from discussion groups, social media channels, and other points of contact with your community. Hearing about the good, the bad, and the ugly will help you do a better job of serving your very best customers.
DevRel Advice Column: Internal Developer Experience
I'm hearing a lot more about "internal developer experience," getting teams up to speed with environment, processes, and APIs.
How much overlap do you think there is with "classic" developer experience (external)?
Developers are developers
A struggling business sacking all your DevRel and DX because your focus is moving from Developers to Business is such a false economy
It's happened so much in tech that it's literally a meme in DevRel
Businesses still employee developers as far as I can tell
Developer Relations doesnβt just exist for self-serve customers. Enterprise developers still benefit from having quality documentation, excellent tooling, and useful features.
Developers are developers, no matter who their employer is.
Tangibles π€
Stop Trying To Maximise Engagement, Find The Optimal Level of Engagement Instead
What if I told you that there was a point in community growth where the growth was no longer worthwhile... where the engagement dropped off because of just how big your community was? That's the premise for this blogpost from Richard Millington. Instead of trying to achieve the largest community, look instead for how you can optimize engagement at whatever level you're currently existing in.
Storytime π
Need Better Technical Content?
Draft.dev has helped over 100 Developer Relations teams scale up their technical content production. Book a call to learn more about how we can help you grow and improve your content production efforts.
Storytime π
DevRel Podcasts and Videos
- Community Rebellion Conference playlist (videos)
- Coordinating an awesome community dinner by Jono Bacon (video)
- Community and Customer Success: Driving Customer Engagement Through Collaboration - Peers over Beers
- Open Source Software Community and Developer Relations with Kelsey Hightower - Talking with Francesco (video)
- From Rocks to Code: An Extraordinary Journey to Developer Advocacy with Michelle Mannering - Modern Web
- Breaking: Online Community Consultant Discovers Brand New Concept (Again!) with Jenny Weigle - Community Signal
- Decoding DevEx: Exploring Developer Experience and Relations at Chainstack (video)
- DevRels and Social Media with Amanda Martina, Sabrina Aquino, Graham Ritchie, and YK Dojo) - DevRel Roundtable
- Community is Everywhere - How Do You Manage It? - Peers over Beers
- How to achieve CloudNative success as a Head of DevRel with Daniel Bryant - Cloud Native Podcast
Events π
DevRel Events
Looking to expand your knowledge and connect with others in DevRel? Check out our comprehensive list of upcoming industry events, featuring workshops, conferences, and meet-ups.
Jobs π©βπ»
DevRel Jobs
Don't miss out on your next job! Explore our user-friendly job listings and connect with employers who are hiring in the DevRel field.