hey folks! Apologies for the sporadic emails these last few weeks. It's been a busy, busy time and I've been trying to follow my own rules of prioritization and self-care, which I'm not so good at doing. 😅 I'm also applying these tips from @TheTechMaharaj about context switching that I came across last week, which have been very helpful!
I'm trying to get back on track and am confident that I'll get there within the next few weeks, but I appreciate your patience in the meantime. As always, I'd love to hear if there are links I'm missing or great resources I haven't come across!
With that... let's dive in!
DevRel Weekly Patreon
p.s. If you're involved in the Developer Experience space, Rain Leander is looking for your insights! I'm sure they'd love to hear from you.
Collaborating with Marketing
The Dev Rel / Marketing collaboration approach I've seen work:
- Find where your goals overlap
- Identify content that attracts
- Co-create a technical content strategy
Everybody gets on the same page and is usually happier, too.
Create Value; Usage will Follow
Developer relations isn't about convincing people to use your product.
It's about giving them a blueprint of how it can work for them and create value.
Are "Lurkers" Community Members?
I’ve always thought of lurkers as community members as I’ve seen them either
1) take longer to warm up to contribute, or
2) require something different from the community (it’s a timing thing).
For example I’ve had lurkers who absorb so much knowledge at first from experienced community members and then over time they contribute as they gain confidence and expertise.
The key for me is: are they consistently logging in to slack/discord etc? In my books that does count as “participation”. Obviously you need other community members to be more vocal but I don’t think it’s necessary for all of them to be active at the same time.
10 reasons why you have to exceed at documenting
We all know product documentation is an essential part of a good developer experience. But there are other types of documentation, including knowledge sharing, internal wikis, and more. In this recent post from Jan Schenk, we're reminded why documentation is so important, including things like building internal visibility, making your knowledge persist, and improving your storytelling abilities.
7 Reasons Journalists Make Great Community Managers
As a former journalist, I may be a bit biased toward this article from Laura Bertocci. However, she brings up a number of good points about the skills of storytelling, listening, asking questions, and always learning from those you're talking to.
DevRel Podcasts and Videos
- Change is Good? with Aisha Blake, Chloe Condon, and Mandy Moore - Community Pulse
- Entertaining and Educating Developers Through Music with Dylan Beattie - DevEducate: The Art of Teaching Developers at Scale
- Comunity and AI - opportunity or risk? with Richard Millington, Venessa Paech, Blaise Grimes-Viort, and Gregor Young (video)
- Documentation Improvement Project with Michael Mulders - Fireside with Voxgig
- Which Department Does DevRel Really Belong to with Trey Botard - The State of Developer Education
- Beyond the Kitchen Sink: Making the Case for Small Demos by Kevin Lewis (video)
- How Effective DevRel Helps Build Great Companies by Brandon West (video)
- The Five Cs of DevRel by Pauline Narvas (video)
- How to Build Beautiful Friendships with DevRel, Marketing, and Sales with Dana Oshiro, Laurent Doguin, Matty Stratton, and Tim Hughes (podcast and video available)
- The Day-to-Day of Developer Advocacy with Sam Julien - Modern Web Podcast
One from the Archives 📰
Stop Measuring Community Engagement
"But how will we measure the success?" is a common refrain across all departments of the business these days, but those of us who have been around for a bit know that this isn't always the right question to ask. Sometimes the right question is "what's the best decision for our community members?" Michael Hall encourages us to reconsider this question in what is a possibly (though probably shouldn't be) controversial blogpost from a few months ago, where he reminds us that quality is better than quantity, and sometimes we need to measure what we value instead of only valuing the measurements.
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