hey DevRel Weekly fam! Today's issue is definitely heavy on the tweets, but there were just so many good snippets that I couldn't pass them up this week 🤩 I hope you're all doing well and staying safe.
Special thanks to all of our sponsors this week, Dev Spotlight, FusionAuth, TileDB, and Render. As always, I appreciate your support!
DevRel Weekly Patreon
p.s. My team has an opening: Technical Community Builder, Open Source & Contributor Experience! You’d be reporting to the amazing Amara Graham, maintaining and iterating on our Community Hub, home of Camunda’s community-maintained repos. Ideally, you’re capable of maintaining release pipelines using GitHub Actions & comfortable with the mechanics of open source. You’re also motivated to surface any metrics, patterns, and awesome people you notice in the community!
Supporting a Global Community
To my #communitymanager homies, how do you think about cultural sensitivity (beyond race) re: your members? Or better, what are ways you aim to include your global membership?
Measure, but understand the long-term goals
Yes, you should measure the ROI of community.
But if you're only willing to invest in things that have immediate ROI, then community might not be the right investment for you.
Community is a long-term, give-first approach.
It's not give-first if it requires immediate ROI.
Community goals are measured by reading how engaged and loyal your customers are. Focus on creating positive experiences for members, not on influencing purchases. A successful community makes it easier to achieve other business goals.
Reduce the Barriers
I tweeted about the mental burden of working with new tech earlier today. One of the goals of #DevRel is reducing that burden and helping you run with that creativity right out of the gate.
Without a good developer documentation in place, a good developer may eventually figure out how to use your product. But you will not be able to get new developers on board as this is a barrier for them to try your product.
I continue to think that the #1 area of investment for companies should be onboarding. There's SO much effort put into trying to salvage the user's attention and passion after a lackluster onboarding. Much of the success we've driven lately has been focused on 1st interactions.
Are you attracting more visitors than you're losing?
Looking to grow the number of members in your online community? Richard Millington has some good tips in this recent Twitter thread.
How to align community to your business goals
Thanks to Blaise Grimes Viort, we now have a step-by-step guide for how to align your DevRel program to the company goals. 🤩 Whether you're in the middle of quarterly planning or not, I highly recommend setting aside the time to read this article in the very near future.
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DevRel Podcasts and Videos
- After Pulse: Your Content, Their Brand - Community Pulse
- Between the developers and the business with Vera Tiago - The DevRelX Podcast
- Scaling Developer Success with Kevin Lewis
- How to Facilitate Insanely Effective Community Meetings with Douglas Ferguson - Masters of Community
- Dev communities with Rosie Sherry - DevTools Podcast
- Open Source Community, DevRel, and how to Make Databases cool! with Lorna Mitchell
Don't let awesome events pass you by — take a look at our collection of upcoming conferences, meetups, and classes to see if there's one you'd like to attend.
Props to the DevRel Japan events team for the success of their recent meetups! Their tweets have been flooding my searches recently and while Twitter's translation tool isn't always the most helpful, I'm excited to see the enthusiasm and interest in DevRel and developer communities in Japan.
Senior Developer Advocate
At FusionAuth, we help developers secure their users' data and build applications faster by providing a secure, flexible, API-first, dev-friendly authentication and authorization server. We are bootstrapped, profitable, and seeking Developer Advocates to promote FusionAuth’s solution through education as well as to participate in our growing developer community. Your work will educate the world about auth (often a confusing and frustrating topic), extend our reach, and make devs' lives easier.
TileDB is looking for it’s first Developer Advocate! Spun out of MIT and Intel Labs in 2017, built by a world class team and backed by high-profile investors the company is rapidly growing. We are pioneering the industry’s “universal database,” a database that goes beyond tables and SQL to handle and analyze any data format, file, model or dashboard with any tool at global scale and which delivers unprecedented ease for data sharing, collaboration and monetization. Bold? Yes. Reality? Absolutely.
As a Developer Advocate at Render, you'll create and implement advocacy strategies that cultivate a growing and engaged developer community around the Render platform. You'll inspire developers and teams to build better products faster through innovative applications that leverage Render's ever-expanding feature set. You'll write code, publish blog posts, engage in technical discussions, and help identify developer needs typically underserved by traditional Platform-as-a-Service cloud solutions.
Developer Relations Jobs
Whether you're looking to start a new career in DevRel, or just looking for a change, you should come check out what we've been compiling here to get some ideas or maybe find a new job. You never know, you might find your dream position!