DevRel Weekly - Issue 200 - Segmentation, Pacing Yourself, and Being Efficient with Your Time

Welcome! 👋

Buckle up, everyone, because this 200th issue of DevRel Weekly is a good one. 🤩 I mentioned last week that y'all have been delivering amazing resources lately, and this week is no different! It feels good to spread the word about such high-quality content right before I head out on vacation.

I'm off for a much-needed break over the next few weeks but I'll be back on Sept 19 with all sorts of goodness for you, including a few plans in the works for October/November, so stay tuned.

Looking forward to coming back rested and raring to go. I hope you have the opportunity to do the same for yourself sometime soon!

Best,
Mary (@mary_grace)
DevRel Weekly Patreon

Tidbits 🕔

Segment and Build Journeys

Being able to segment and build unique journeys for community members is a pretty important skill.

Richard Millington breaks down one example of how to do this via images on Twitter.

Nurture Your Audience

Many communities make a key mistake.

You run an awesome online event or meetup, where hopefully you get a good attendance rate (target: 40%+.)

People are excited, but you don't follow up..

Send emails with more practical tips, tricks, and value. It nurtures your audience.

-Jono Bacon

Pace Yourself

You don’t grow a thriving community overnight. It’s a marathon, not a sprint.

-Vera Tiago

Tangibles 🤓

Turn 1 piece of dev content into 10+ — use the buffalo stick

Y'all know I love a good analogy, so when this blogpost came across my desk this week, I, of course, had to click through. After all, what is a buffalo stick and how is it related to content?

This post immediately scratched another itch of mine (you'll get the pun once you read it 😅 ) since Jason Lengstorf encourages us (via Sarah Drasner's mentorship) to create multiple pieces of content with every project we take on. Check out the full article - you won't regret it!

Online Communities Drive Business Outcomes

If you ever needed tangible proof that the work we've been doing over the last few years to build up the business value of Developer Relations has been worthwhile, look no further than this article from Shannon Abram. The percentage of community programs reporting that thier able to tie their community participation to tangible business outcomes has grown from 42% to 65% over the last year, which is enough to make me swoon. 🤩 Interested in more data? You can find it here.

Storytime 📚

Replayable - Desktop Instant Replay

Don't spend time trying to explain or reproduce bugs in your product. Capture them the first time with desktop instant replay. The Replayable desktop app records your screen in the background so you can embed instant replays in Jira, GitHub, Slack, and more. Join our beta today!

Storytime 📚

DevRel Podcasts and Videos

Rediscovering In-Person Conferences with Jeff Blankenburg and Kerri Miller - Community Pulse (video)
How to grab developers' attention with the aid of DevRel with Ivan Burazin - WeAreDevelopers TechRecruiting Podcast
Scaling Developer Success with Caroline Lewko
DevRel Real Talk (Twitter Space)
Measuring Impact & Where Your Devs Should Be with Rizel Scarlett - DevRel Deep Dive (video)
Struggles of a Developer Advocate with Rizel Scarlett, James Quick, Brian Clark and Jay Miller - StripeDev Live (video)
DevRel + Open Source (Twitter Space)
Community Leadership with Chris Catania - Community Conversations
What is a Developer Advocate / Dev Rel ? + The best doing it (video)
Demystifying the Community Manager Role (Twitter Space)

Events 📆

DevRel Events

Although most of the big industry events won't be here for at least a few more weeks, don't forget that there are always smaller gatherings happening weekly. Come check out our Event Collection to see if anything piques your interest.

Jobs 👩‍💻

Now Hiring: Developer Advocacy Manager

Camunda is the leader in process orchestration software. Our software helps orchestrate complex business processes that span people, systems, and devices. With Camunda, business users collaborate with developers to model and automate end-to-end processes using BPMN-powered flowcharts that run with the speed, scale, and resiliency required to compete in today’s digital-first world.

As the Developer Advocacy Manager, you'll be the direct people manager for a team of 4 Developer Advocates, responsible for career growth, performance evaluations, setting of priorities, and overall strategic guidance. You'll also be responsible for strategic planning for the Developer Advocacy function, including quarterly OKRs and annual goals as well as documentation of team responsibilities, goals, and success metrics.

Head of Developer Relations – Paladin Cloud

Paladin Cloud is the leading open source, Security-as-Code platform to help developers and security teams identify and eliminate risks in their cloud environments, while improving their cloud security posture. We are looking for a Head of Developer Relations to build our developer community through content, engagement, forums, webinars, training and enablement. The ideal candidate will have experience building an open source community with DevOps and SREs in the cloud, security or enterprise software space. Check out the full job posting here or email [email protected] to apply now!

Jobs 👩‍💻

DevRel Jobs

Summer isn't the only thing that's hot right now in the US! Have you seen our Job Collection recently? It's freshly curated just for you. Be sure to check it out!